STAMFORD, Conn.--(BUSINESS WIRE)--InsightExpress, a digital leader company for marketing researches, announced today that Joy Liuzzo, Senior Director, mobile search, has been elected membership of Mobile Marketing Association to serve as a Board Member for the Board of Directors of 2011 North American.
The Mobile Marketing Association (MMA) is the premier trade association global nonprofit that represents all the actors in the value chain of mobile marketing.With over 700 companies, the MMA is an action-oriented organization active global, regional and local actions relevant Members MMA include agencies, advertisers, hand held device manufacturers, carriers and operators, retailers, software providers and service providers, as well as any company focused on the potential of marketing via mobile devices.
As a member for the year 2011 and the only representative of industry research, Liuzzo will work with your colleagues on initiatives that has concentrated on continues to lead the mobile market forward.
"I'm very happy to join the Board of Directors of the North American MMA and become a part of this group of talented believers of mobile marketing," said Joy Liuzzo, Senior Director, mobile search to InsightExpress. "Recognized in the industry as the primary source of information of mobile marketing and skills, the MMA has played a leading role establishing mobile as a necessary part of the marketing mix today."
"We've accomplished a lot in 2010 and have great expectations for 2011, stated Michael Becker, Managing Director of North America for the MMA." Measuring Mobile Marketing, research and effectiveness are priorities for MMA in 2011. InsightExpress to our Committee we welcome and look forward to the contributions that will bring joy for our members and industry. "
About InsightExpress
InsightExpress is a leading provider of solutions for digital marketing research, specializing in measuring advertising and brand communications. company's proven approaches include the assessment of the message, the effectiveness of advertising, creative development and optimizing cross-media. with extensive experience, proprietary methodologies and an exclusive platform, InsightExpress helps agencies, media and marketing optimize online marketing initiatives, mobile and other media. founded in 1999, InsightExpress is headquartered in Stamford, CT, with offices in San Francisco and New York.For more information, please visit www.insightexpress.com or call 203.406.3233.
CONTACT:
InsightExpressJenny Donohue, 203-406-3233
jdonohue@insightexpress.com
Words:Connecticut United States North America
Industry KEYWORDS:Technology Telecommunications Mobile/Wireless Communications Marketing
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