Dublin--(Business Wire)--Research and markets (http://www.researchandmarkets.com/research/370253/journal_of_managem) has announced the addition of subscription "Journal of Marketing Management & in Healthcare" to their offering.
4 issues per year. Journal of Healthcare Management & Marketing serves all those directly involved in or concerned with the Organization, management, marketing and delivery of health services, strategic and operational level. Provides that a peer-reviewed forum for the publication of briefing, discussion, research, case studies, expert commentary and analysis on key issues affecting the management and marketing in this sector.
Health workers in a turbulent environment of political and social with increasing demands being placed on them to pursue equality, quality, responsiveness, efficiency and convenience. Effective management and marketing in this sector is becoming an important area of increasigly industry address. As such, the magazine tackles issues affecting healthcare service providers-whether in statutory, voluntary or commercial-and attempts to cover the management and marketing a full range of healthcare services.
The content of the magazine addresses the wide range of disciplines that health services management and marketing, including: new and emerging policy and implications for management; convenient and efficient service delivery; strategic partnerships in the commissioning of services; development of enterprises; funding and finance; insurance; evaluation and performance measurement; the role of the State in promoting healthy living; patient information systems and electronic health records; Regulation and compliance; staff recruitment, retention and training; staff supervision, evaluation and monitoring; marketing; public relations, community and media.
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Contents: Volume 3, number 1, April 2010 sample opinion editorial documents of health and social assistance during the financial and economic crisis, an important to the management of communication activities in patient hospital market are: communication and its impact on innovation through the eyes of a patient (and former Executive health) Managing professionals: the otherness of hospitals Papers by aligning the stars and reducing the gap between research and decision making health services patient flows in Canada as a key driver of University Hospital modernization: lessons for other countries in transition from Serbian case spread potential health e-Services: an analysis of health Switzerland customer prospects Involving patients and providers to develop a patient education tool on safety of Irish drug and more ...For more information visit http://www.researchandmarkets.com/research/370253/journal_of_managem
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