Price comparison site dominates the search engine rankings with 53% of car rental on research, says new report Greenlight *
[Sat Feb 27, 2011]Topping the charts for social media marketing and SEO was Carrentals.co.uk, the leading price comparison site for the hire of cars according to the latest Greenlight marketing agency report of leading search engine.
The award-winning online visibility car hire exceptional site created by taking the top spot for car rental related search terms and took 53% of 763,000 searches in October 2010. The site has also collected the best Social Media Popularity Index (SMPI) during the same period.
By pushing an advanced social media marketing plan in the last 12 months and striving forward with our strategies of search engine optimization, we have placed at the top of the car rental sector for natural searches, which brought new customers and allow an easy way for us to interact with them, and the report highlights these facts of Greenlight, said Gareth Robinson, managing director and spokesman from Carrentals.co.uk.
In October 2010, due to be in first position is natural and national research around the world in terms of car rental were 53% and 54% respectively. The report also highlighted that Carrentals.co.uk online visibility increased by 6% in October compared to July 2010.
With our online marketing strategies, success means that we have secured the top spot for physical searches in the area of car rental. Our car rental site is more visible online and that just shows that we are marketing the site as well. We are also very pleased to be the market leader for social media, which is a fast growing area in business, added Gareth.
The site was highly praised Carrentals.co.uk at the Travolution Awards 2010 in the category best price comparison/meta-search engines, up to the conclusions of the report is Greenlight.
The site of growing, Carrentals.co.uk has started as a comparison site in 2007, now includes more than 50 major car rental company Hertz, Opodo, Sixt, Thrifty, Sixt, Auto Europe, Ebookers, budget, Holiday Autos and many more, in more than 10,000 locations worldwide.
More details can be found at www.carrentals.co.uk
/ends.
* Greenlight's quarterly car rental is an independent analysis of the most important search terms, trends and benchmarking data in this field for October 2010. Full details are available at-http://www.greenlightsearch.com/knowledge/sector-reports/
From Carrentals.co.uk
CarRentals.co.uk was launched in February 2003 and grew to become one of the leading car rental companies in the United Kingdom online by 2006.
In 2007 the company relaunched its site to create the first comparator of price most important in the online travel industry. Using the latest technology Carrentals.co.uk site search now up to 50 different car rental Web sites, providing a comparison of the best prices on over 10,000 locations impartially.
Websites tried include Alamo, Auto Europe, budget, Hertz, Ebookers, Holiday Autos, Sixt and Thrifty, Opodo, the site of Carrentals.co.uk quickly comparing prices and allowing customers to refine their search by type of car.
The site also offers Carrentals.co.uk over 5,000 pages of information in a format miniguide.
Carrentals.co.uk in 2008 was voted best car hire website Travolution Awards in 2010, and was highly commended in the category Best Meta Search/price comparison-price. To book or for more information visit www.carrentals.co.uk
About Greenlight
Greenlight is a leading independent, award-winning search marketing specialist and technology firm, the largest of its kind in Europe and in the fastest growing. With over 100 blue chip clients such as Santander, Vodafone UK, New Look, Interflora, co-op financial services, Nespresso and ghd, Greenlight is a leader in the search marketing space and is recognized worldwide for its commitment to provide record ROI for its clients and invest in the future of search.
Greenlight is considered the premier thought leaders in the field, publishing widely read reports of original research, industry, speaking at trade events and offering a training programme highly respected research in conjunction with IDM. Founded in 2001, Greenlight is based in London, with offices in New York. http://www.greenlightsearch.com/
Media contact
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