Totango today launched the public beta of the online service, providing the sales team with an assortment of tools designed to increase the visibility of their customer bases.For the past year, the company partnered with 30 software-as-a-service (SaaS) companies in private beta to build initial product offering. "The whole idea of Totango came to see this great momentum of cloud computing, and we noticed that most of the attention is being driven towards the technical aspects of how to solve this problem, "says Guy Nirpaz, CEO of Totango."But we have noticed that not only is that technology is changing but also customers and business interaction is changing dramatically. " "The current CRM solutions that are the fact that there is direct contact between sales and support teams no longer is in place," Nirpaz continues. "A new set of tools must be put in place to support the customer lifecycle."Totango was founded last year for "help SaaS companies understand how their customers interact with their businesses." "Let's build a set of tools to allow them to be intelligent in their interactions and be very specific when it serves the needs of their customers," says Nirpaz. "Totango solution enables companies to SaaS to know exactly who is using their services, what they are doing and how often they use," said Rona Segev-Gal, partner of Venture Capital and a great Kiskadee customer Totango. "This gives vendors invaluable information on qualifying prospects and contact people who are more likely to purchase or renew your priority. Totango represents a market of new, exciting, and this team is well positioned to execute on it. "Second Nirpaz, companies have need to create more value for their customers. Totango sales team gives a "holistic vision" of how customers use the services. "It is essential for companies to understand their customers through their entire lifecycle," said. "Totango has identified that is critical to understand the value that customers are always through their entire lifecycle and monitor it for business users, so they may intervene to ensure that customers are always constantly value and are happy with the service you are getting."The main features of the online service include: tracking to opportunity to progress. Users can monitor the progress of a perspective during the evaluation, a new customer during the ramp-up customer and mature over time and understand their engagement. They can also obtain the status of all the opportunities at a glance;Quick filtering and segmentation. Users can segment the opportunity pipeline and customers based on usage;Personalized daily Digest. Daily updates to reflect the status of representative opportunities and recommend actions that should be adopted to improve the chances of a sale;Account activity page. Totango provides detailed information for a specific account activities through its entire life cycle;Alerts and notifications. Users can receive notification of all changes in the State of customer usage in real time; integration with native applications from Salesforce.com. Data is stored in Salesforce CRM; AndActivity flow. The user receives eal-time tracking of the use of customer service during and after a trial period, with the ability to drill down to the account and user levels. Totango is free for customers through the end of this year. Nirpaz says that his company will come out with a pricing policy that "meets the exact value and ROI that customers are always from Totango."
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