A new service called @ sggst (pronounced "suggest") that allows users to Twitter to find the best prices for products has launched its beta service in the United Kingdom. Twitter users that include @ sggst and the name of a product in a tweet, receive a tweet back with a link to purchase the product at the best price available on Amazon.
London, UK-Friday, January 21, 2011. With over 190 million users by sending tweets to over 2 billion per month, it is estimated that 20% of tweets are brand related. While it is already possible to try Twitter, a new product search tool called @ sggst lets users use Twitter to search for products sold by Amazon.
The service works by recognizing tweets @ sggst who mentioned together with other content, and then, using an Amazon API, @ sggst queries the database to Amazon products.
A link is then tweeted Back to the person who posted the original tweet. Can choose and buy the product from the link and @ sggst affiliate earns a Commission on any purchase.
Currently @ sggst queries the database to Amazon UK, but there are plans to roll out the service globally and with other major retailers. Any retailer with an API and an affiliate program is eligible.
@ sggst was the fruit of digital media entrepreneur Jonathan MacDonald, MD of specialist agency JMA, co-founder of business and marketing advice in this world of fluid and personalized campaign, human dialogue.
To create the service, Jonathan MacDonald partnered with a web agency leader, Netro42, whose clients include MSN, Northern & Shell, Top Gear and Land Rover. @ sggst is owned jointly by JMA and Netro42.
Jonathan MacDonald said: "I was originally inspired by research Penn State at the end of 2009, which has found that 20% of tweets were related brand. At the same time there was a lot of talk about Twitter, trying to find revenue models. I looked into what actually would be valuable to people, rather than simply putting ads in tweets and came up with the idea of using Twitter to find the best prices on products ".
For more information, visit http://www.sggst.com or sggst @ to contact Jonathan MacDonald: jm@jma.co.uk or call + 44 203 286 1456
Related links:
http://www.sggst.com
http://www.JMA.co.uk
http://www.thisfluidworld.com
http://www.humandialogue.com
http://www.netro42.com
http://Live.PSU.edu/Story/41446
http://www.pcmag.com/article2/0,2817,2364793,00.ASP
On @ sggst
@ sggst was created by JMA, the Executive Agency specialist digital agency & Netro42.
@ sggst puts the power to find product information in your control. Ask, and if we find a match we'll let you know the best price.
JMA and Netro42 created this "proof of concept" features work that is currently using Amazon to find the best price. We are still in Beta and will work to improve the service, we hope you find this feature useful.
About Netro42
Netro42 is an independent design agency specialising in digital media. We combine our creativity with technical expertise to provide unique digital products that will carry your brand and business.
We offer a flexible range of services for a wide range of clients with very different needs, from startups to PLC, making Netro42 a natural point of departure, if you're looking to strengthen your existing brand or developing an success from scratch.
About JMA
JMA is a specialised agency of implementation in the new world of communications & technology.
JMA continuously analyzes and selects the best and most relevant competences in industry and corresponds to the client requirements for specific projects.
JMA manages the execution, provides customers with a point of contact and ensures the highest level of quality in every project.
Execution types include: development of mobile app, mobile marketing, online services, recruitment, development, social media, social media marketing and technology based projects.
JMA is an agile and flexible that flows with the needs of the market. Because of this, JMA is exact in providing what our customers require in a fast changing and increasingly relevant.
RealWire is a global news release distribution service specializing in online media. The RealWire approach focuses on providing content relevant to the receivers of our client's press releases. As we know it is only through the provision of relevance which influence can never be reached.
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