Marketing News: ad revenue optimization technology specialist to improve digital opens a second Office in German

tell us what you think press release from: Kate Alexander PR
21/01/2011
online advertising, revenue, yield optimiser, editor, digital, business growth , Amsterdam/expansion 21.01.2011:-Munchen In response to the growing demand for its ad revenue optimization services in Germany, improving the digital has appointed a new development editor. Nicolas Axel Hoehnke Clasen will support, the Director-General German company s.a. based in Hamburg and manage the company's second German Office will be open during the first quarter and base in Munchen.
 
Improve digital is the largest platform sell side (SSP) in Europe and the team has demonstrated its ability to operate to the highest standards of service and offer the best results to its publishers in the Netherlands, UK, France and Spain, Nicolas explains his decision to join improve digital. I think is the right time to improve digital further expand the potential of the German market and are anxious to be part of this development.
 
Nicolas Clasen has over 12 years of experience in both established publishing companies, as well as dedicated internet players in Germany. Prior to joining improve digital Director for developing Publisher Deutschland, worked as a consultant in online media sales focusing on strategic communication media for different companies: Sanoma, aSmallWorld, artnet, Holtzbrinck eLab and Sueeddeeutsche. de. He believes that today's fast-growing digital advertising industry offers ample opportunities, and these are further enhanced by innovative technology companies how to improve digital.
 
In the past, traditional publishers focused on premium ad sales performance and saw a sales ad eCMP bass as a threat, says Nicolas. Improve digital now collaborates with publishers and helps them to take advantage of the opportunities available in the management of performance and the fast growing automated channel.
 
Nicolas will head Digital s improve second German branch in Munchen. He can be contacted directly at n.clasen@improvedigital.com or + 49-170-1552715

About improving Digital
Improve the digital is a leading provider of premium technology and a strategic partner for online publishers. Since launching in 2008 helped them to increase revenue from ad networks, ad exchanges, and other partners to request, without compromising their direct selling strategies. Improve digital protects the image of brand clients, allowing them to maintain the central vision and control, as well as allowing them to benefit from the local presence, local market knowledge and excellent service.

Improve Digital has offices in Amsterdam, Hamburg, London, Madrid and Paris and is a member of the IAB-international organisation that includes more than 460 leading media and technology company.

For more information, please contact:
Marta Tomczak
e: press@improvedigital.com
t: + 31 624275565

Kate Alexander
e: kate@alexanderpr.co.uk
Tel: + 44 (0) 20 8481 7777
m: + 44 (0) 7788 584413

View the original article here